Content for fun vs. content for purpose: designing for two distinct modes of consumption

My first post for the Automattic Design blog!

From AI assistants to digital platforms, how can we design for rapid mode switching in real life? Reflections about utilitarian and experiential content and why understanding both matters.

This was one of those posts that I just woke up with and needed to get out of my head; it seemed to be something that came up over and over when thinking about the impact of AI on content; and our lives more broadly.

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