My first post for the Automattic Design blog! From AI assistants to digital platforms, how can we design for rapid mode switching in real life? Reflections about utilitarian and experiential content and why understanding both matters. This was one of those posts that I just woke up with and needed to get out of my […]
Category: WordPress
Content for Fun vs. Content for Purpose: Designing for Two Distinct Modes
So yeh. Let me walk you through something that’s been rattling around in my head for months: How do we design for people who switch rapidly between utility-seeking and experience-seeking modes of content consumption? This isn’t abstract design theory. It’s a practical problem affecting every digital product. From AI assistants to content platforms, we need […]
On the A8C & WP Engine drama
I’ve been getting a ton of DMs and pings asking me what’s going on with the WordPress/Automattic/WP Engine drama. First – a bit of history. When I ran Pragmatic (an agency specializing in WordPress), I was a loyal customer and avid fan of WP Engine. I started using their service even before they were officially […]
Farcaster Frames – WooCommerce Bounty write-up
What is Farcaster? Farcaster is a sufficiently decentralized social network built on Ethereum. It is a public social network similar to Twitter and Reddit. Users can create profiles, post “casts” and follow others. They own their accounts and relationships with other users and are free to move between different apps. Farcaster Whilst it’s nowhere near […]
Web3 & WordPress Twitter space
A couple of weeks back, Noel Tock (Human Made/Altis) reached out to see if I wanted to join him on a Twitter Space about Web3 & WordPress as part of a series he’s doing. On 16th September, we did it. It was an hour long and I feel like it was a good session. Feel […]
Voices of WordCamp Contributor Day
A quick little interview with Topher at