I was honoured to give this talk at OSS Summit Amsterdam 2025; thanks to Automattic for the opportunity to represent the company. Tim Berners-Lee recently asked the defining question of our time: “Who Does AI Work For?” As AI systems…
So yeh. The future of digital interactions is moving from "how" to "what" – from specifying steps to declaring outcomes. ChatGPT Pulse proactively delivers personalized updates based on your chats, feedback, and connected apps, anticipating needs rather than waiting for…
My first post for the Automattic Design blog! From AI assistants to digital platforms, how can we design for rapid mode switching in real life? Reflections about utilitarian and experiential content and why understanding both matters. This was one of…
So yeh. Let me walk you through something that’s been rattling around in my head for months: How do we design for people who switch rapidly between utility-seeking and experience-seeking modes of content consumption? This isn’t abstract design theory. It’s…
So yeh. I returned to SXSW 2025 in Austin, Texas—the annual festival where film, interactive media, and music converge with technology and culture. I chose to focus on bigger stage events with mixed results. Some talks felt high-level and corporate,…