The pandemic reminded us that journalism cannot be financed through advertising alone Marcela at Journalism.co.uk kindly vastly improved my overlong initial draft to produce this piece. Thanks Marcela!
This week sees Scott Howland interview David Lockie, Founder of Pragmatic. They discuss all things Web Monetisation and key ways to maximise revenues. Solving the revenue maximisation problem Why is publishing evolving so fast User centric experiences Top 3 ways…
In the first part of this two-part series, we considered the success of WordPress as a publishing platform, the benefits of choosing a best-of-breed architecture over a monolith, and we introduced Zephr as an identity and user journey orchestration platform…
When we think about AI, it’s hard to tell hype from genuine utility. In reality, AI is a bundle of over 25 different technologies, ranging from the ‘everyday’ to the cutting edge.This talk uses the blade of WordPress to slice…
I watched Avatar before Christmas (yes in 3D) and was totally blown away by the 3D experience and special effects. The film would have stayed with me for those reasons alone. But actually, what has stayed with me more is…
Mitigating our Pre-Programmed Misjudgements e.g. reactivity – if we’re greener when we’re watched, how do we harness that power? Reactance – how do we release the pressures of desires? Displacement behaviours? Avoiding the perception of reduction of freedom of…
Is this our biggest challenge?How strong is our commitment to our lifestyles?Is our commitment stronger than our desire to survive?
I’m a Zoologist by degree. I work in digital now but zoology (and science in general) is a philosophy and mental model that doesn’t leave you. I’m not the first person to observe that we’re undergoing a new era of…
In this episode of Velocitize Talks, David Lockie, Founder & CEO of Pragmatic, shares his insights on the future of bots, AI, blockchain and security. Pragmatic is a small virtual web agency offering digital strategy, branding and design through WordPress…
B2B publishing is now largely about digital-first experiences – whether that’s print heritage brands moving over to digital, or natively-digital publications starting up. In this two-part series we share our experience of working with WordPress and Zephr as a successful…
15 x 15’s to raise £15k for my 15kth day So here’s the plan. In April, I’ll be 15,000 days old. That felt worth marking somehow. Separately, one of my goals this year is to raise some money for charity…
To help get the creative juices flowing again this year, I’m posting a photo a week over on Instagram. I’d kind of like to do this for every week of my life going back as far as I can. Let’s…