A 76-minute deep dive into Web3 fundamentals, the relationship between open source and open state, WordPress integration opportunities, and why digital sovereignty matters—recorded with Maciej from Osom Studio.
Category: Web3 & Crypto
Leveraging NFTs for Enterprise: Brand Experiences on WordPress VIP
So yeh. By May 2023, the NFT hype cycle had peaked (2021-2022), crashed spectacularly (2022-2023), and settled into something more interesting: actual utility for enterprises. I wrote this piece for WordPress VIP about how brands could use NFTs for distinctive experiences. Not speculation, not get-rich-quick schemes – practical applications for media companies, publishers, and brands […]
Creating POAPs: Digital Mementos for Life’s Remarkable Moments
Paula Pettit and I ran a masterclass for the BIMA Web 3 Council in March 2023 on something I’m genuinely passionate about: POAPs – Proof of Attendance Protocol tokens. POAPs are digital mementos. NFTs minted to celebrate life’s remarkable moments. And they’re one of the most practical, human-centered use cases for blockchain technology that actually […]
Web3 & Ecommerce: Freedom to Transact
I had the chance to speak at the Payfast Ecommerce Virtual Summit in March 2023 about Web3 and ecommerce. The audience was ecommerce merchants and developers in South Africa – people running real businesses who’d heard the hype and the horror stories about crypto, and wanted to understand what (if anything) was actually useful. So […]
Accepting Cryptocurrency in WooCommerce with Coinbase Commerce
A 51-minute conversation with Lauren Dowling from Coinbase Commerce about making crypto payments accessible to WooCommerce merchants—covering global adoption, security, and why payments are the killer app for mainstream crypto adoption.
Never Mind the Buzzword x BIMA Blockchain Council | Create your own NFT
Paula Pettit and I ran this masterclass to help the BIMA community better understand NFTs and even make their own. An introduction to NFTs and their history to date. Blockchain onboarding, including wallets, security and popular NFT marketplaces, Hands-on NFT creation on the Polygon network, how to view and engage with them, Further discussion on […]